Project: Concept + production
Client: Personal portfolio
In the lead up to the Rio 2016 Summer Games, it was clear Team Canada needed a mobile solution for its media guide, if it was going to continue leading the digital space for Olympic sport. So, I created an app that delivered immediate access to official information about Canadian athletes, sports and venues in a convenient, reliable and intuitive way. The app set a benchmark for other national Olympic committees and was lauded by international journalists.
For the 2014 Sochi Games, I had the pleasure of leading the ideation and production of the most robust, visually compelling print media guide in the Team Canada's history.